Watch Wednesday

Hublot and Ferrari Merge Their Engines

Hublot and Ferrari collaborate for a reminder of the mechanical potency that courses through each brand's DNA.

Hublot and Ferrari collaborate for a reminder of the mechanical potency that courses through each brand's DNA.

Partnerships between watchmakers and automotive marques may have earned a reputation for being all too common, but a recent collaboration between Hublot and Ferrari merits a closer look. To celebrate 70 years of Ferrari ingenuity, the Swiss watchmaker Hublot asked Flavio Manzoni’s in-house team at the Ferrari Design Center to step in and propose a watch of their own. They began building the watch around a high-tech “engine” supplied by Hublot, engineering a chassis built for performance and comfort. The Techframe Ferrari 70 Years Tourbillon Chronograph is a complex sports watch crafted in skeletonized PEEK Carbon, providing a lightweight, ergonomic ride for 70 lucky wrists. Though the names Ferrari and Hublot both appear on the dial, the former is presented most prominently, a nod to Maranello’s unprecedented involvement in this horological project.

Hublot Techframe Ferrari 70 Years Tourbillon Chronograph, $137,000; hublot.com

 

All Stories