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Jonathan Ive 

SENIOR VICE PRESIDENT OF DESIGN, APPLE

Ive’s job at Apple is to design things people want to love to use, a role that is powered by a love for material--something especially channeled in the Apple Watch. One material that is particularly significant in the watch series is gold: The company developed its own 18k gold for the watch that is twice as hard as the standard. Ive’s sight for designing approachable technology will garner even wider audiences for the company.

 

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