#wordplay Stories

WORDPLAY
Why Do All Millennial Companies Look and Sound the Same?

Surface Media’s CEO on the branding trends du jour. Also, pineapples!

WORDPLAY
Manhattan’s Starrett-Lehigh Building Is Covered in Fake Furniture

Our CEO points to a problem that pervades real-estate projects around the world: originality.

WORDPLAY
Why Designing Instagram Moments Equals Failure

Surface Media’s CEO pleads with architects and developers to focus on building lasting...

Wordplay
Why Many Artists Need Galleries Now More Than Ever

Surface Media’s CEO on the vital role of representation—even in the age of Instagram.

Wordplay
Airline Bookings Will Soon Be Like Airbnb and Uber

Surface Media’s CEO on the future of air travel.

Wordplay
A.I. Is About to Erase the World As We Know It

Surface Media’s CEO on the frictionless future.

Wordplay
The Death of Retail As We Know It Is Upon Us

Surface Media’s CEO on why brick-and-mortar shops need to dramatically rethink their ways—or...

Bar
A High-Concept Bar Arrives in Frankfurt 

Art Installation? Cocktail den? Private Kitchen? Bonechina defies classification.

Wordplay
Transparency and Faking It

Surface Media’s CEO offers his take on a current buzzword, idea, or trend.

Wordplay
The Robots Are Coming!

Surface Media's CEO offers his take on a current buzzword, idea, or trend.

Wordplay
What is Quality?

Surface Media CEO Marc Lotenberg offers his take on a current buzzword, idea, or trend.