“Brand New: Art and Commodity in the 1980s”
February 14, 2018 - May 13, 2018
Hirshhorn Museum and Sculpture Garden, Independence Ave SW & 7th St SW, Washington, DC 20560


The economic prosperity and materialism of the 1980s brought about radically new approaches to art making and branding—a shift that this exhibition examines through more than 150 creations by the likes of Richard Prince and Cindy Sherman.

Barbara Kruger, “Untitled (I shop therefore I am)” (1987).
Glenstone Museum, Potomac, Maryland. © Barbara Kruger. Courtesy Mary Boone Gallery, New York.
Photo: Tim Nighswander/

All Events