OMA Unveils a Striking Expansion of the New Museum

The global firm masterminds a thoughtful ground-up structure that dramatically contrasts the New Museum’s landmark building while doubling its exhibition space.

When OMA, the renowned architecture firm helmed by Rem Koolhaas and Shohei Shigematsu, was tasked with designing an expansion to the New Museum, they initially considered historic preservation. The firm has become known for large-scale renovations that respect existing structures while adding healthy doses of innovation—the Fondazione Prada in Milan and the recently opened Sotheby’s New York are shining examples. But the building next door to the museum’s distinct flagship, designed by SANAA and located at the heart of the Bowery, wasn’t quite compatible with its penchant for ambitious contemporary art exhibitions that attract nearly 400,000 annual visitors.

With these conditions in mind, the firm started from scratch. The museum recently revealed renderings for its long-awaited expansion, a geometric seven-story structure that complements the current building yet “establishes its own distinct identity,” says Shigematsu. “It’ll be a synergistic pair working spatially and programmatically in tandem, offering a repertoire of spaces to match the institution’s curatorial ambitions and diverse programs.” OMA’s first ground-up public building in New York, the new structure adds 60,000 square feet and three floors of galleries that connect with the existing building’s second, third, and fourth floors, doubling the Museum’s exhibition space. The new building also makes room for the institution’s wide array of community and education programs, a permanent home for creative incubator NEW INC, as well as an 80-seat restaurant and a much-needed public plaza. 

Perhaps the new building’s most striking feature is its facade, which playfully contrasts SANAA’s opaque stacked-box construction—no easy act to follow. Geometric and transparent, the facade plays host to sweeping stairways and two elevators that may provide digital screens for artwork, giving the museum an unconventional canvas to flaunt its ambitious commissions to passersby. “We wanted to create a highly public face that will be a conduit of art and activities,” says Shigematsu. That public face sets a dramatic scene as one approaches Bowery from Prince Street, an intersection now on a fast track to becoming New York City’s next big cultural corridor. 

The expansion also paints a promising path forward for an institution currently embroiled in a widely reported labor controversy. (In January, museum employees voted to unionize, and nearly 300 protesters demonstrated during vernissages for Mika Rottenberg, Marta Minujin, and Lubaina Himid this week.) Regardless of the outcome, the New Museum has its sights set on what the future holds. Since 2007, when the SANAA building was first unveiled, “the program has become more ambitious, more impactful,” Massimiliano Gioni, the museum’s art director, tells the New York Times. Construction will begin next year, with ribbon-cutting slated for 2022. “This building doesn’t just allow us to do more of the same, but to have a transformational impact.” 

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