With a focus on culture and passion for the music industry, ad agency, Translation is a powerhouse at bringing diverse perspectives together to create iconic brand magic. Their strategic creative approach paired seamlessly with our team’s vision to transcribe their effortlessly cool yet minimalistic, cult-like brand throughout their Brooklyn Headquarters.
The task - transform the existing bones of a glistening, gritty historic sugar-factory into a real-life delightful blend of culture, music, and intention, a true rapper’s delight. The interior was inspired by their team’s breadth of notorious work. Through a mix of industrial yet sleek materiality, reverence to the historic architectural shell, and a landscape to ideate, collaborate, and elevate, the space brings continuity and innovation to life.