Here, we ask a designer to take a selfie and give us an inside look at their life.
Occupation: Founder of RUX, and creative director and cofounder of Stickbulb
Hometown: New York City
Studio location: Long Island City
Describe what you make: Earlier this year I restructured RUX from a creative agency serving clients like Unilever, Samsung, Pernod Ricard, and Mozilla Firefox into a platform for building RUX-owned projects exclusively—Stickbulb being the first. This is the start of a new creative chapter for me that is focused on making responsible products, telling meaningful stories, and building ethical brands.
The most important thing you’ve designed to date: A killer team. It is the foundation that supports everything. Without it, you build on quicksand. I’ve been collaborating with RUX’s managing partner Christopher Beardsley, who is also Stickbulb’s cofounder, since our undergraduate architecture studio days.
The problem your work solves: It enables me to live in the moment.
The project you are working on now: Renovating a 10,000-square-foot office/shop/showroom in Long Island City that will be the new headquarters for RUX, Stickbulb, and whatever is next.