#pantone Stories

Is Pantone’s Color of the Year Brave and Joyful, or an Existential Nightmare?

The color specialists have selected Viva Magenta 18-1750, a red-blue rooted in ancient pigments and

Sarah Ellison Takes On the Conversation Pit

The Australian talent debuts a ‘70s-inspired sofa that sumptuously reimagines the conversation...

Is Pantone’s Color of the Year Past Its Prime?

The 2022 COTY, Very Peri, is billed as embodying these transformative times. Critics say it's...

Pantone Picks Two Colors of the Year, Encouraging Optimism

The vivid “Illuminating” yellow contrasts with the granite-like “Ultimate Gray,” signaling...