Since the 1940s, the Museum of Modern Art has made tradition of its yearly collection of limited-edition, artist-designed holiday cards. The MoMA holiday card program featured such well-known artists as Robert Indiana, Andy Warhol, and Alexander Calder before they were household names. The greetings provide playful, surprising interpretations of the season while embodying the Modernist spirit of the museum.
These Artist-Designed Holiday Cards Are Actually Mantle Worthy
MoMA’s holiday cards aren't your typical season's greetings.By Alexandra Alexa
Produced for MoMA Design Store by Surface Studios November 19, 2018
This year, the collection includes reproductions of works by luminaries Cindy Sherman, Yoshitomo Nara, and Bruce Nauman, an original design submitted to MoMA’s card program in 1953 by Joseph Cornell, alongside a special commission by KAWS. The Brooklyn-based artist reimagined his “TOGETHER” figure, which was exhibited as a large-scale wooden sculpture for Art Basel 2016. The image brings together two of the artist’s beloved characters in an embrace—a simple, universal gesture that speaks to the very essence of the holiday season.
For more information, visit store.moma.org.
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